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What Thorost checks

A structured look at the public customer journey.

Thorost looks at the public path a customer takes — from first impression to the moment they try to call, book, or buy — and shows you exactly where it breaks. We separate basic facts, trust signals, and customer-action paths so you can see what to fix first.

Business Details

Wrong or conflicting basics make customers doubt you before they even call.

  • Business name
  • Address
  • Phone number
  • Business hours
  • Website
  • Service area
  • Major public listings

Example issues

  • Conflicting phone numbers across listings
  • Hours that don't match the website
  • Missing or incorrect service area

Customer Trust

Weak trust signals make people choose a competitor even when you're the better option.

  • Review recency
  • Review responses
  • Photos
  • Profile depth
  • Description quality
  • Category selection
  • Conflicting information

Example issues

  • No recent reviews
  • Outdated or low-quality photos
  • Thin or generic business description

Customer Actions

Broken or missing action paths stop ready-to-buy customers at the final step.

  • Call buttons
  • Directions
  • Booking links
  • Ordering links
  • Quote forms
  • Menu links
  • Mobile usability
  • Dead or redirected links

Example issues

  • Booking link returns an error
  • Click-to-call goes to the wrong number
  • Dead menu or quote form links

Ready to check a real business?

Run the free public-presence checkup from the homepage. No account or listing access required.

Run my free checkup